Airbnb in La Barra, Punta del Este — Profitability & ROI 2026

Short-term rental data and profitability in La Barra, Punta del Este, Uruguay. Analyze occupancy, prices, and ROI.

Nightly Rate

$294

Occupancy

13%

Active Properties

35

Monthly Income

$571

median per listing

+113% price vs city-3pp occupancy vs city-25% revenue vs city
Data updated monthly.

Market Summary

La Barra vs Punta del Este average

We analyzed 35 short-term rental properties in La Barra, with a median rate of $294/night and an occupancy rate of 13%, generating an estimated revenue of $571/month. On TuLugar we have 5 properties available in this neighborhood.

MetricNeighborhood
La Barra
City
Punta del Este
Difference
Median Nightly Rate$294$138+113%
Occupancy Rate13%17%-3pp
Active Properties3514552%
Est. Monthly Revenue$571$760-25%

Profitability by Bedrooms

How price and occupancy vary by number of bedrooms.

bedroomsAnalyzed PropertiesNightly RateOccupancyAvg. Monthly Income
11 bedroom5-13%-
22 bedrooms11$21637%$2,565
33 bedrooms15$3520%$0
44 bedrooms3-13%-
5+5+ bedrooms1-13%-

Analyzed properties in La Barra

35 properties with short-term rental data

#PropertyPrice/Night (30d)
1
Apartment · 2 bedrooms
$361
2
Apartment · 3 bedrooms
$206
3
Apartment · 3 bedrooms
$514
4
Apartment · 2 bedrooms
$183
5
Apartment · 2 bedrooms
$171
6
Apartment · 2 bedrooms
$269
7
Apartment · 2 bedrooms
$181
8
Apartment · 5 bedrooms
$339
9
Apartment · 3 bedrooms
$331
10
Apartment · 2 bedrooms
$249

Showing 1-10 of 35 properties

Related Neighborhoods

Other neighborhoods with short-term rental data in Punta del Este

What does short-term renting yield here?

What a typical Airbnb billed over the last 30 days, annualized, against what a typical apartment costs to buy in the same neighborhood. It does not yet reflect seasonality.

Gross annual yield

1.1%

Gross: before cleaning, platform fees, management, furnishing and tax. It is the ceiling, not the take-home.

Median revenue, last 30 days × 12 (Airbnb)
$6,850/yr
21 Airbnb
Median apartment price
$604,600
654 en venta

Compares the typical Airbnb with the typical apartment for sale. Where those are not the same kind of home, the ratio drifts.

Airbnb as of October 1 · sale prices as of September 30. The two sources refresh separately.

See this neighborhood’s sale market →

Properties for sale and rent in La Barra

Explore apartments, houses, and land available in La Barra.

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Properties for Sale in La Barra

Properties available for purchase in this neighborhood

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Ready to Invest in La Barra?

Properties in La Barra generate a median of $571/month in short-term rentals.

Frequently Asked Questions About Investing in La Barra

La Barra has a median rate of $294/night with 13% occupancy and 35 active properties. Compared to Punta del Este, the nightly rate is 113% above the city average and occupancy is 20% below the city average.

Methodology

The data in this analysis comes from public Airbnb listings in La Barra, Punta del Este. Prices are calculated from published rates, occupancy is estimated through calendar availability analysis, and revenue is projected using the formula: median rate x occupancy x 30 days. Data is updated daily and represents a sample of 35 active properties. This page reflects data as of October 2026. Airbnb is a registered trademark of Airbnb, Inc. TuLugar is not affiliated with or endorsed by Airbnb.