Airbnb in Vila Madalena, São Paulo — Profitability & ROI 2026

Short-term rental data and profitability in Vila Madalena, São Paulo, Brazil. Analyze occupancy, prices, and ROI.

Nightly Rate

$88

Occupancy

58%

Active Properties

1,283

Monthly Income

$1,578

median per listing

+15% price vs city-6pp occupancy vs city+10% revenue vs city
Data as of November 2026.

Market Summary

Vila Madalena vs São Paulo average

Data as of November 2026

We analyzed 1283 short-term rental properties in Vila Madalena, with a median rate of $88/night and an occupancy rate of 58%, generating an estimated revenue of $1578/month.

MetricNeighborhood
Vila Madalena
City
São Paulo
Difference
Median Nightly Rate$88$76+15%
Occupancy Rate58%63%-6pp
Active Properties12831307510%
Est. Monthly Revenue$1,578$1,433+10%

Profitability by Bedrooms

How price and occupancy vary by number of bedrooms.

bedroomsAnalyzed PropertiesNightly RateOccupancyAvg. Monthly Income
SStudio897$9458%$1,641
11 bedroom332$8363%$1,514
22 bedrooms44$12965%$3,029
33 bedrooms6-60%-
44 bedrooms3-60%-
5+5+ bedrooms1-60%-

Over the last 45 days, the median price in Vila Madalena increased 18.6% to $79/night. Occupancy rose to 60%.

Analyzed properties in Vila Madalena

1283 properties with short-term rental data

#PropertyPrice/Night (30d)
1
Apartment · 1 bedroom
$309
2
Apartment · 2 bedrooms
$244
3
Apartment · 2 bedrooms
$207
4
Apartment · 3 bedrooms
$269
5
Apartment · 2 bedrooms
$190
6
Apartment · 1 bedroom
$142
7
Apartment · 1 bedroom
$136
8
Apartment · 1 bedroom
$155
9
Apartment · 1 bedroom
$175
10
Apartment · 2 bedrooms
$129
...

Showing 1-10 of 1283 properties

Related Neighborhoods

Other neighborhoods with short-term rental data in São Paulo

What does short-term renting yield here?

What a typical Airbnb billed over the last 30 days, annualized, against what a typical apartment costs to buy in the same neighborhood. It does not yet reflect seasonality.

Gross annual yield

12.5%

Gross: before cleaning, platform fees, management, furnishing and tax. It is the ceiling, not the take-home.

Median revenue, last 30 days × 12 (Airbnb)
$18,936/yr
158 Airbnb
Median apartment price
$151,374
90 en venta

Compares the typical Airbnb with the typical apartment for sale. Where those are not the same kind of home, the ratio drifts.

Airbnb as of November 15 · sale prices as of November 15. The two sources refresh separately.

See this neighborhood’s sale market →

No properties listed in Vila Madalena yet

We track short-term rentals in Vila Madalena, but nobody has listed a property for sale or rent here yet.

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Ready to Invest in Vila Madalena?

Properties in Vila Madalena generate a median of $1,578/month in short-term rentals.

Frequently Asked Questions About Investing in Vila Madalena

Vila Madalena has a median rate of $88/night with 58% occupancy and 1,283 active properties. Compared to São Paulo, the nightly rate is 16% above the city average and occupancy is 9% below the city average.

Methodology

The data in this analysis comes from public Airbnb listings in Vila Madalena, São Paulo. Prices are calculated from published rates, occupancy is estimated through calendar availability analysis, and revenue is projected using the formula: median rate x occupancy x 30 days. Data is updated daily and represents a sample of 1283 active properties. This page reflects data as of November 2026. Airbnb is a registered trademark of Airbnb, Inc. TuLugar is not affiliated with or endorsed by Airbnb.