Airbnb in Vila Madalena, São Paulo — Profitability & ROI 2026
Short-term rental data and profitability in Vila Madalena, São Paulo, Brazil. Analyze occupancy, prices, and ROI.
Nightly Rate
$88
Occupancy
58%
Active Properties
1,283
Monthly Income
$1,578
median per listing
Market Summary
Vila Madalena vs São Paulo average
Data as of November 2026
We analyzed 1283 short-term rental properties in Vila Madalena, with a median rate of $88/night and an occupancy rate of 58%, generating an estimated revenue of $1578/month.
| Metric | Neighborhood Vila Madalena | City São Paulo | Difference |
|---|---|---|---|
| Median Nightly Rate | $88 | $76 | +15% |
| Occupancy Rate | 58% | 63% | -6pp |
| Active Properties | 1283 | 13075 | 10% |
| Est. Monthly Revenue | $1,578 | $1,433 | +10% |
Profitability by Bedrooms
How price and occupancy vary by number of bedrooms.
| bedrooms | Analyzed Properties | Nightly Rate | Occupancy | Avg. Monthly Income |
|---|---|---|---|---|
| SStudio | 897 | $94 | 58% | $1,641 |
| 11 bedroom | 332 | $83 | 63% | $1,514 |
| 22 bedrooms | 44 | $129 | 65% | $3,029 |
| 33 bedrooms | 6 | - | 60% | - |
| 44 bedrooms | 3 | - | 60% | - |
| 5+5+ bedrooms | 1 | - | 60% | - |
Market Trends (Last 90 Days)
Price and occupancy evolution over time
Over the last 45 days, the median price in Vila Madalena increased 18.6% to $79/night. Occupancy rose to 60%.
Analyzed properties in Vila Madalena
1283 properties with short-term rental data
| # | Property | Price/Night (30d) |
|---|---|---|
| 1 | Apartment · 1 bedroom | $309 |
| 2 | Apartment · 2 bedrooms | $244 |
| 3 | Apartment · 2 bedrooms | $207 |
| 4 | Apartment · 3 bedrooms | $269 |
| 5 | Apartment · 2 bedrooms | $190 |
| 6 | Apartment · 1 bedroom | $142 |
| 7 | Apartment · 1 bedroom | $136 |
| 8 | Apartment · 1 bedroom | $155 |
| 9 | Apartment · 1 bedroom | $175 |
| 10 | Apartment · 2 bedrooms | $129 |
Showing 1-10 of 1283 properties
Related Neighborhoods
Other neighborhoods with short-term rental data in São Paulo
What does short-term renting yield here?
What a typical Airbnb billed over the last 30 days, annualized, against what a typical apartment costs to buy in the same neighborhood. It does not yet reflect seasonality.
Gross annual yield
12.5%
Gross: before cleaning, platform fees, management, furnishing and tax. It is the ceiling, not the take-home.
- Median revenue, last 30 days × 12 (Airbnb)
- $18,936/yr
- 158 Airbnb
- Median apartment price
- $151,374
- 90 en venta
Compares the typical Airbnb with the typical apartment for sale. Where those are not the same kind of home, the ratio drifts.
Airbnb as of November 15 · sale prices as of November 15. The two sources refresh separately.
See this neighborhood’s sale market →No properties listed in Vila Madalena yet
We track short-term rentals in Vila Madalena, but nobody has listed a property for sale or rent here yet.
Ready to Invest in Vila Madalena?
Properties in Vila Madalena generate a median of $1,578/month in short-term rentals.
Frequently Asked Questions About Investing in Vila Madalena
Vila Madalena has a median rate of $88/night with 58% occupancy and 1,283 active properties. Compared to São Paulo, the nightly rate is 16% above the city average and occupancy is 9% below the city average.
Methodology
The data in this analysis comes from public Airbnb listings in Vila Madalena, São Paulo. Prices are calculated from published rates, occupancy is estimated through calendar availability analysis, and revenue is projected using the formula: median rate x occupancy x 30 days. Data is updated daily and represents a sample of 1283 active properties. This page reflects data as of November 2026. Airbnb is a registered trademark of Airbnb, Inc. TuLugar is not affiliated with or endorsed by Airbnb.

