Airbnb in Vila Mariana, São Paulo — Profitability & ROI 2026

Short-term rental data and profitability in Vila Mariana, São Paulo, Brazil. Analyze occupancy, prices, and ROI.

Nightly Rate

$58

Occupancy

57%

Active Properties

762

Monthly Income

$992

median per listing

-9% price vs city0pp occupancy vs city-9% revenue vs city
Data as of October 2026.

Market Summary

Vila Mariana vs São Paulo average

Data as of October 2026

We analyzed 762 short-term rental properties in Vila Mariana, with a median rate of $58/night and an occupancy rate of 57%, generating an estimated revenue of $992/month.

MetricNeighborhood
Vila Mariana
City
São Paulo
Difference
Median Nightly Rate$58$64-9%
Occupancy Rate57%57%0pp
Active Properties762629512%
Est. Monthly Revenue$992$1,095-9%

Profitability by Bedrooms

How price and occupancy vary by number of bedrooms.

bedroomsAnalyzed PropertiesNightly RateOccupancyAvg. Monthly Income
SStudio46$6040%$900
11 bedroom666$5757%$974
22 bedrooms35$10657%$1,728
33 bedrooms12$14772%$3,771
44 bedrooms2-57%-
5+5+ bedrooms1-57%-

Over the last 15 days, the median price in Vila Mariana increased 1.4% to $57/night. Occupancy held steady at 57%.

Analyzed properties in Vila Mariana

762 properties with short-term rental data

#PropertyPrice/Night (30d)
1
Apartment · 3 bedrooms
$392
2
Apartment · 3 bedrooms
$359
3
Apartment · 3 bedrooms
$179
4
Apartment · 1 bedroom
$154
5
Apartment · 1 bedroom
$164
6
Apartment · 2 bedrooms
$206
7
Apartment · 3 bedrooms
$135
8
Apartment · 2 bedrooms
$164
9
Apartment · 2 bedrooms
$185
10
Apartment · 1 bedroom
$181
...

Showing 1-10 of 762 properties

Related Neighborhoods

Other neighborhoods with short-term rental data in São Paulo

What does short-term renting yield here?

What a typical Airbnb billed over the last 30 days, annualized, against what a typical apartment costs to buy in the same neighborhood. It does not yet reflect seasonality.

Gross annual yield

5.6%

Gross: before cleaning, platform fees, management, furnishing and tax. It is the ceiling, not the take-home.

Median revenue, last 30 days × 12 (Airbnb)
$11,908/yr
367 Airbnb
Median apartment price
$211,227
174 en venta

Compares the typical Airbnb with the typical apartment for sale. Where those are not the same kind of home, the ratio drifts.

Airbnb as of October 1 · sale prices as of September 30. The two sources refresh separately.

See this neighborhood’s sale market →

No properties listed in Vila Mariana yet

We track short-term rentals in Vila Mariana, but nobody has listed a property for sale or rent here yet.

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Ready to Invest in Vila Mariana?

Properties in Vila Mariana generate a median of $992/month in short-term rentals.

Frequently Asked Questions About Investing in Vila Mariana

Vila Mariana has a median rate of $58/night with 57% occupancy and 762 active properties. Compared to São Paulo, the nightly rate is 9% below the city average and occupancy is similar to the city average.

Methodology

The data in this analysis comes from public Airbnb listings in Vila Mariana, São Paulo. Prices are calculated from published rates, occupancy is estimated through calendar availability analysis, and revenue is projected using the formula: median rate x occupancy x 30 days. Data is updated daily and represents a sample of 762 active properties. This page reflects data as of October 2026. Airbnb is a registered trademark of Airbnb, Inc. TuLugar is not affiliated with or endorsed by Airbnb.