São Paulo, Brazil/Vila Mariana/Airbnb in {city}, São Paulo — Profitability & ROI {year}

Airbnb in Vila Mariana, São Paulo — Profitability & ROI 2026

Short-term rental data and profitability in Vila Mariana, São Paulo, Brazil. Analyze occupancy, prices, and ROI.

Nightly Rate

$141

Occupancy

54%

Analyzed Properties

773

Monthly Income

$1,045

median: $938/mo

+6% price vs city-6pp occupancy vs city-21% revenue vs city
Data as of September 2026.

Market Summary

Vila Mariana vs São Paulo average

Data as of September 2026

We analyzed 773 short-term rental properties in Vila Mariana, with a median rate of $65/night and an occupancy rate of 54%, generating an estimated revenue of $938/month.

MetricNeighborhood
Vila Mariana
City
São Paulo
Difference
Median Nightly Rate$65$61+6%
Occupancy Rate54%60%-6pp
Analyzed Properties773636612%
Est. Monthly Revenue$938$1,055-11%

Profitability by Bedrooms

How price and occupancy vary by number of bedrooms.

bedroomsAnalyzed PropertiesNightly RateOccupancyAvg. Monthly Income
SStudio49$20649%$893
11 bedroom674$19154%$941
22 bedrooms35$30352%$1,873
33 bedrooms12$11562%$3,299
44 bedrooms2$8257%$1,394
5+5+ bedrooms1$6597%$5,568

Over the last 90 days, the median price in Vila Mariana increased 6.7% to $59/night. Occupancy rose to 57%.

Analyzed properties in Vila Mariana

773 properties with short-term rental data

#PropertyPrice/Night (30d)
1
Apartment · 5 bedrooms
$192
2
Apartment · 3 bedrooms
$392
3
Apartment · 1 bedroom
$154
4
Apartment · 2 bedrooms
$164
5
Apartment · 3 bedrooms
$180
6
Apartment · 2 bedrooms
$185
7
Apartment · 2 bedrooms
$136
8
Apartment · 2 bedrooms
$112
9
Apartment · 2 bedrooms
$160
10
Apartment · 2 bedrooms
$206
...

Showing 1-10 of 773 properties

Related Neighborhoods

Other neighborhoods with short-term rental data in São Paulo

What does short-term renting yield here?

What a typical Airbnb bills in a year, against what a typical apartment costs to buy in the same neighborhood.

Gross annual yield

5.3%

Gross: before cleaning, platform fees, management, furnishing and tax. It is the ceiling, not the take-home.

Median annual revenue (Airbnb)
$11,256/yr
856 Airbnb
Median apartment price
$213,746
174 en venta

Compares the typical Airbnb with the typical apartment for sale. Where those are not the same kind of home, the ratio drifts.

Airbnb as of September 22 · sale prices as of September 21. The two sources refresh separately.

See this neighborhood’s sale market

No properties listed in Vila Mariana yet

We track short-term rentals in Vila Mariana, but nobody has listed a property for sale or rent here yet.

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Ready to Invest in Vila Mariana?

Properties in Vila Mariana generate an average of $1,045/month in short-term rentals.

Frequently Asked Questions About Investing in Vila Mariana

Vila Mariana has an average rate of $141/night with 54% occupancy and 773 active properties. Compared to São Paulo, the nightly rate is 130% above the city average and occupancy is 10% below the city average.

Methodology

The data in this analysis comes from public Airbnb listings in Vila Mariana, São Paulo. Prices are calculated from published rates, occupancy is estimated through calendar availability analysis, and revenue is projected using the formula: median rate x occupancy x 30 days. Data is updated daily and represents a sample of 773 active properties. This page reflects data as of September 2026. Airbnb is a registered trademark of Airbnb, Inc. TuLugar is not affiliated with or endorsed by Airbnb.